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Labs
Labs@Mansell is a customer-centric innovation process. We understand that it takes more than good intentions to innovate.
Customer-centric innovation requires a disciplined process at the front lines. It's not just a strategy - it's a mind-set founded on the belief that a win for customers and employees is a win for the company. Mansell Group is focused on developing a closer relationship with our customers through our front line employees. We truly believe that the hundreds of interactions created by our team meetings, customer conference calls, and partner meetings will lead to increased activity on the innovation front. The reason we believe so passionately in customer-centric innovation is because it is focused on delivering value to real customers. We feel that a methodology such as this will help ensure a high level of usefulness through our innovation processes.
Innovation is the fusion between novelty and usefulness. If you have a new idea that applies technology in a meaningful way towards the marketing discipline we would welcome the opportunity to partner with you.
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Latest News
Mansell Group Launches Lab
2/01/2007 | Read Story
Mansell Group Launches rVoice
1/15/2007 | Read Story
Upcoming Events
Mansell Client Roundtable
Schedule for April 25-26th
Contact Us for Details
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